Strategic Management: Concepts 2e by Frank T. Rothaermel combines quality and user-friendliness with rigor and relevance by synthesizing theory, empirical research, and practical applications in this new edition, which is designed to prepare students for the types of challenges they will face as managers in the globalized and turbulent business environment of the 21st century. With a single, strong voice that weaves together classic and cutting-edge theory with in-chapter cases and strategy highlights, to teach students how companies gain and sustain competitive advantage. OneBook...OneVoice...OneVision

Part One : Strategy Analysis Chapter 1 What is Strategy, and Why Is It important? Chapter 2 Strategic Leadership: Managing the Strategy Process Chapter 3 External Analysis: Industry Structure, Competitive Forces, and Strategic Groups Chapter 4 Internal Analysis: Resources, Capabilities, and Core Competencies Chapter 5 Competitive Advantage, Firm Performance, and Business Models Part Two: Strategy Formulation Chapter 6 Business Strategy: Differentiation, cost Leadership, and Integration Chapter 7 Business Strategy: Innovation and Entrepreneurship Chapter 8 Corporate Strategy: Vertical Integration and Diversification Chapter 9 Corporate Strategy: Mergers and acquisitions, Strategic Alliances Chapter 10 Global Strategy: Competing Around the World Part Three: Strategy Implementation Chapter 11 Organizational Design: Structure, Culture, and Control Chapter 12 Corporate Governance and Business Ethics Part Four: Minicases How to Conduct a Case Analysis Part Five: Cases